Carte Noire unveiled the origin of the coffee with Fire and Ice brand activation.

The challenge was to create an interactive game for Kinect along with digital outdoor brand activation that would travel across whole of France.



1 motion enabled Kinect game,
11 cities across whole France.
Drawing from the full range of creative resources and through creating unique Kinect game,
Carte Noire experience has enagged the whole nation in an interactive outdoor competion.





creative direction

gamification

interactivity

technical direction

Shall we talk? Hell yeah!


If you want to feel good or just want to leverage digital performance best practices to power your brand and sell more we're here to help.

Send us an email, give us a call and let's grab a lunch.



adam[from]hellyeah.jp

 




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